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Snowflake + Crisp

Get a grip on your retail strategy with real-time POS data

Crisp automatically ingests, harmonizes, and integrates data from 60+ retailers and distributors to give CPGs a single source of truth.

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  • Congo
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Why companies like PopSockets turn to Crisp + Snowflake

Crisp data is automatically refreshed daily
Harmonized across retail data sources
Granular, SKU- and store-level sales and inventory data
Includes up to two years of historical backfill

Better collaboration in the cloud

Delivering the right products to customers at the right time, at the right price, is top priority for any CPG company. But the way the companies achieve this has drastically changed – from paper forms to portals to, now, harnessing secure data-sharing. With Snowflake’s collaboration-friendly tools (like Snowflake Marketplace), companies can access and analyze clean retail data with Crisp quickly, easily and in a privacy-preserving way. Seamlessly integrated and updated daily, all teams can have confidence that they are seeing and working with their most up-to-date retail intelligence.

With Crisp and Snowflake, you drive powerful collaboration with retailers – and all teams get the intelligence they need to make smarter decisions faster, from optimizing inventory to capturing new revenue opportunities.

Mars’ Nature’s Bakery sees 75% time savings on reporting

Nestlé USA 
streamlines daily reporting for 
1500+ SKUs

illy grew total US retail sales by 10%

ZURU saw a 55% boost in Walmart distribution

“With Crisp and Snowflake, we saw that we could not only save hours in managing data, but we could be faster and more nimble using real-time data.”


Kyle Chu
Sr. BI and Financial Analyst, PopSockets

Crisp and Snowflake yield valuable results

Avoid manual data collection

Crisp saves end users an average 16 hours per week, and an average 25% of engineering time, by automating the process of exporting data from retailer data portals.

Get to insights faster

Crisp combines and consolidates up to 2 years of backfilled data into a consistent, ready-to-use format, allowing analysts to focus on value-added insights.

Combine data sets

In Snowflake, CPGs can combine retail data with other internal data sources (such as CRMs, marketing applications, and syndicated data) or with data sets from the Snowflake Data Marketplace, including weather and census data.

Time to value

Any client who is currently licensing Crisp can set up a SnowShare for their retailer data quickly in minutes. Crisp’s customer success team typically leads a 30-minute call to create the share, starting the flow of data immediately into the client’s Snowflake instance.

Crisp’s UNFI Insights™ give us real-time inventory visibility and seamless data sharing, making our supply chain more efficient.
– Hugo Lopez Director, Nestlé USA
Daily retail data from Crisp helps us make fast, data-driven decisions that boost advertising ROI.
– Graham Goeppert VP Digital Commerce, poppi
Crisp gives our teams store-level SKU visibility, helping us respond quickly and improve product availability.
– Elliott Bowles Enterprise Analytics, Sanofi Healthcare

Know your shelf with real-time POS data

Take the guesswork out of what will help improve sales and productivity.

When data flows, so does revenue. Leverage the power of real-time POS data in your organization.

In just 30 minutes, a Crisp expert will show you how our platform ingests, normalizes, and activates data across CPG organizations.