Australia’s #1 pet retailer advances automation and store planning with Crisp
Petbarn clawed back weeks of manual planogram work, and revisions across hundreds of stores now takes 30 minutes with Crisp.
Situation
Expansion without friction
Petbarn operates 267 stores across Australia and has been expanding quickly, opening 13 new stores in the last fifteen weeks. Behind each of these pet superstores is a complex space-planning operation, with planograms stretching up to 70 bays.
Before Petbarn adopted Crisp, manual planogram production for individual categories consumed up to 120% of one Space Planner’s time.
The evolution of pet categories wasn’t making the team’s job easier. Consumer demand for natural and super premium fod has grown steadily, alongside interest in newer treat, topper, and supplement trends. The volume of changes was growing faster than the team’s capacity to manage them without a better system.
“Do we find a solution, or do we increase headcount to work on more manual tasks?” reflected Rebecca Lalor, Space and Range Manager at Petbarn.
Solution
Planning excellence unleashed
With Crisp, Petbarn’s space planning workload has been dramatically reduced – freeing the team to spend more time on merchandising and store-ready execution.
“You could say Crisp has made our job 70% more enjoyable,” joked Senior Space Planner Wadieh Sawires.
Mass product changes are now processed in rapid succession across all planograms. When a category reset removes 50 discontinued products, Crisp handles the deletions across every planogram at once rather than requiring updates file by file.
New products entering the range are automatically positioned within the relevant brand block, giving the team a logical starting point to refine instead of beginning from scratch. These changes are always color-coded for clarity – new lines flagged in green, deletions in red.
“With automation in place, Crisp helps us focus on the most profitable decisions for our individual stores,” Wadieh shared.
Best in Shelf results
- 3 Weeks to 1 Day – to build complex planograms
- 240+ automatic planogram updates processed per hour
- 30 Minutes to apply updates across hundreds of stores
- Team has moved from planogram deadlines to performance.
Favorite insight:
Crisp MissionControl
With hours of technical manual labor returned, the Petbarn planning team has shifted its focus toward merchandising decisions grounded in store-level sales insights.
With automation in place, Crisp helps us focus on the most profitable decisions for our individual stores. Before Crisp, we struggled to build planograms to hit a deadline. Now we're building them to perform.
Always be Data Ready with Crisp
Crisp allows food brands and retailers to stay ahead of rapidly evolving consumer behavior, identify potential supply chain disruptions, track inventory and product performance. It’s easy and quick to get started so you can be Data Ready.