The Crisp Blog

Crisp Team
May 23, 2023

Crisp Team Spotlight: Kelvin Brown Sr.

Sales Engineer Kelvin Brown Sr. leverages his hard-won CPG data expertise to solve unique challenges for brands – and makes it fun along the way. We spoke with Kelvin about how his industry background fuels his passion for sharing knowledge and positively improving lives.

author: Jessica Fisher

In The News
May 16, 2023

Crisp partners with Seek and Snowflake to help CPGs solve out-of-stocks

The new collaboration between Crisp, Seek and Snowflake provides brands with the insights to improve forecasting, track inventory, and expand distribution.

author: Casey Luther

Customer Stories
May 11, 2023

With Promomash & Crisp, The Honey Pot seizes opportunities for continued growth

Real-time, granular insights on trade spend and sales performance enable data-driven decision-making for The Honey Pot's growing retail channel.

author: Samantha Johnston

Business Insights
May 9, 2023

Bringing data to the table: A CPG’s guide to growing sales

In today’s highly competitive landscape, brands have the unique opportunity to build stronger partnerships, prove their market value, and hit sales goals by bringing compelling data to retail buyers.

author: Tony Miller

Customer Stories
April 21, 2023

Earth Day spotlight: What it means to be a Benefit Corporation in CPG

When it comes to choosing the best data solution for their brands, more CPGs are turning to daily data for quick, actionable insights into their retail performance. Here, Crisp Sr. Account Executive for Enterprise Partnerships Kyle Volenik (formerly of SPINS) outlines how companies are leveraging Crisp’s daily data to eliminate out-of-stocks, understand sales performance, and optimize trade spend like never before.

author: Jessica Fisher

Customer Stories
April 19, 2023

With Crisp, Illy brews up fresh retail insights to boost revenue by 10%

Illy’s data-savvy sales team relies on Crisp for visibility across their distribution, helping drive sales at key accounts and support double-digit growth. 

author: Samantha Johnston

Crisp Team
April 18, 2023

Crisp Team Spotlight: Eric Takemoto

Since joining Crisp two years ago, Eric Takemoto has worked on multiple engineering projects, helping to build the data platform that hundreds of CPG customers use and enjoy today.

author: Jessica Fisher

Customer Stories EDI
April 13, 2023

EDI case study: Vanilla Studio

With Integral Group’s Commerce Desktop, Vanilla Studio can simultaneously share live inventory data with customers including Home Depot, Lowes, and Wayfair, leading to higher service levels while streamlining the team's clerical workload.

author: Debra Rimmer

Business Insights
March 23, 2023

The power of daily data

When it comes to choosing the best data solution for their brands, more CPGs are turning to daily data for quick, actionable insights into their retail performance. Here, Crisp Sr. Account Executive for Enterprise Partnerships Kyle Volenik (formerly of SPINS) outlines how companies are leveraging Crisp’s daily data to eliminate out-of-stocks, understand sales performance, and optimize trade spend like never before.

author: Kyle Volenik

Business Insights
March 10, 2023

How retailers solve out-of-stocks with better data-sharing

In January 2023, Crisp announced its acquisition of Electronic Data Interchange (EDI) platform Integral Group. Here, our new EDI team discusses how automated order management can be a cost-saving initiative that will help weather the impact of an economic downturn.

author: Jessica Fisher

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