The Crisp Blog

Customer Stories
December 7, 2023

With Crisp, ZURU Group builds a playbook for on-shelf success

By harnessing real-time, store-level insights from retailers like Walmart, ZURU isn’t just playing in the global toy market – they're redefining the rules.

author: Jessica Fisher

Customer Stories
December 5, 2023

With Crisp and Tinuiti, poppi ties digital marketing to in-store sales lift

Can digital ads drive brick-and-mortar sales? poppi's partnership with Tinuiti and Crisp reveals an 80% boost in areas targeted by TikTok campaigns.

author: Julienne Biglin

Business Insights
November 15, 2023

7 hidden costs of in-house data automation

Walmart's Luminate platform offers a groundbreaking level of visibility – and a large volume of data for brands to ingest and analyze. This article delves into the hidden costs consumer goods companies face when they opt to manage their retail data pipelines internally.

author: Kyle Volenik

Partnerships
November 14, 2023

With Crisp and Snowflake, CPGs are tapping into the full potential of retail data

With Crisp, CPG brands can access timely, granular data from 40+ retailer and distributor partners directly in Snowflake – giving them actionable insights to project demand, grow sales, and streamline operations.

author: Casey Luther

Crisp Team
November 9, 2023

Crisp Team Spotlight: Celestial Minto

We’re illuminating Celestial's 20-year journey in the world of Electronic Data Interchange (EDI) where her passions for learning and problem-solving shine brightly.

author: Jessica Fisher

Partnerships
November 7, 2023

Partner Q+A: Promomash’s Yuval Selik on navigating and executing holiday promotions

Crisp’s partner-in-promotions, Promomash CEO Yuval Selik, demystifies the intricacies of successful holiday promotions, providing brands with a clear roadmap to navigate the season.

author: Jessica Fisher

Partnerships
November 2, 2023

Crisp and SupplyPike Partner to Power Data-Driven Deductions Management

Through the partnership, CPG brands can leverage the latest retail data to minimize deductions and improve supply chain performance.

author: Casey Luther

Customer Stories
October 31, 2023

Unwrapping Honey Mama’s year of growth with Crisp

From Portland, Oregon farmers markets to national shelves, Honey Mama's has crafted a uniquely memorable presence in the world of chocolate. With Crisp's insights, retail strategies have been tempered to perfection.

author: Jessica Fisher

In The News
October 30, 2023

Crisp + Atlas + Advantage: More industry-leading insights for CPG brands

Crisp has acquired Atlas Technology Group and will also serve as the preferred retail data technology platform for Advantage Solutions’ 4,000+ CPG clients.

author: Are Traasdahl

Product
October 10, 2023

How Crisp and Databricks enable retailer-supplier collaboration

Crisp and Databricks help suppliers easily access and analyze data from 40+ retailers and distributors through the Databricks Marketplace.

author: Casey Luther

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