The Crisp Blog

When real-time retail data meets incrementality testing, CPG brands can finally measure what’s working and optimize ad spend with confidence.

The famous NYC bakeshop manages nationwide distribution with daily data in the Crisp platform.

What happens when retailers invest in scalable and collaborative data infrastructure? Efficiency soars, suppliers thrive, and revenue opportunities flourish. 

The right tech stack means the difference between agility and overload. Manufacturers who can discern essential, scalable solutions will see greater cost efficiency and success with AI.

How brands can build a resilient strategy that unites demand planning and promotional spend for maximum impact, leveraging Promomash and Crisp.

Katie Asleson, Category Manager for dog treat brands like Milk-Bone and Pup-Peroni, employs SOLYS by Crisp for daily decision-making.

Retailers today need proactive partners – suppliers who initiate strategic conversations backed by solid, indisputable data.

Streamline complex analytics workflows & tackle challenges like anomaly detection, store clustering, and on-shelf availability with ease.

New ISO certifications solidify Crisp as the gold standard in data sharing for the retail industry.

Learn how to harness clean retail data across every CPG team and system to improve decision-making and drive real business outcomes.