Crisp Acquires Atheon Analytics and ClearBox Analytics to Unlock Global Retail and CPG Data to Optimize Retail and Food Service Supply Chains.

June 11, 2025
Crisp

Crisp wins ‘Artificial Intelligence Innovation Award’ for semantic layer technology and data science-ready AI Blueprints

Crisp has been recognized with the SupplyTech Breakthrough ‘Artificial Intelligence Innovation Award’ for developing industry-first technology that transforms fragmented retail data into unified, AI-ready insights.

BENTONVILLE, Ark., June 11, 2025 – Crisp, the leading retail data platform, has been recognized with the “Artificial Intelligence Innovation Award” in the SupplyTech Breakthrough Awards, which evaluates and recognizes standout technology companies and services in the supply chain and logistics industry around the globe. The award recognizes Crisp’s thoughtful innovations in AI that deliver practical value to customers while building the foundation for long-term industry transformation. 

Retailers and CPG brands contend with vast amounts of disconnected data across complex supply chains, creating significant barriers to effective AI implementation. With integrations leading retailers, Crisp’s embedded semantic layer technology transforms disparate retail data into a unified, AI-ready format. As experts in retail data management and analytics, Crisp standardizes metrics, relationships, and business logic across the retail industry, creating a consistent language that both technical and non-technical teams can leverage in AI applications, including LLMs (large language models) such as CoPilot and ChatGPT, among others. 

Launched in 2025, Crisp AI Blueprints represent another hallmark of cutting-edge innovation, providing open-source, customizable data science templates that accelerate AI adoption across the retail ecosystem. Readily available AI Blueprints include Demand Forecasting, Anomaly Detection, Store Clustering, and Assortment Optimization solutions, enabling teams to deploy advanced analytics without requiring extensive data science resources. 

With the recent acquisition of Shelf Engine, Crisp now also offers specialized algorithms designed specifically for managing perishable goods inventory. These AI models utilize advanced forecasting to automate data-driven decisions, minimizing spoilage while maximizing fillrates across channels. Additional recent acquisitions of UK-based firms Atheon Analytics and ClearBox Analytics further extend Crisp’s AI capabilities globally and into the food service sector, providing multinational CPGs with AI-powered insights across retail channels in the U.S. and Europe. 

“AI is only as powerful as the data it runs on. Over $15 trillion in goods flow through global supply chains annually, but the data required to optimize this movement remains fragmented, siloed, and underutilized. We are addressing this head-on with our industry-first technology,” said Are Traasdahl, CEO and Co-Founder of Crisp. “Retail organizations leverage our AI-ready data infrastructure to drive real-time decision-making across their vast product portfolios and complex supply chains. We’ll continue to deliver real-world applications that solve the industry’s most pressing challenges.” 

Crisp’s semantic layer, developed specifically for the retail industry, provides the necessary structure for leveraging retail data with AI tools, like LLMs. Read more about these applications in Supercharge CPG Sales with AI-powered insights

“Crisp’s unique approach combines structured data foundations with practical AI tools that any retail team can use. The retail industry, like many sectors, is undergoing a digital transformation,” said Bryan Vaughn, Managing Director of SupplyTech Breakthrough Awards. “By democratizing access to AI, Crisp is putting CPGs in the driver’s seat of their success. Crisp’s AI innovations ensure the right products reach the right consumers in the right quantities at the right time – reducing waste, cutting costs, and delivering exceptional customer experiences through the power of intelligent automation.”

Learn more about leveraging AI in retail analytics, or reach out to book a demo and prepare your data foundation for AI-powered insights today.