NielsenIQ Retail Data Integration
Automate NielsenIQ Retail Data Extraction
Crisp automates the flow of NielsenIQ Retail Measurement data into internal analytics tools, helping brands understand category performance, consumer buying trends, inventory insights, pricing and more.
Export your NielsenIQ Retail Data data into local or cloud-based apps
Get direct access to valuable NielsenIQ Retail Measurement market data within your own tools, such as Snowflake, Microsoft Azure, Power BI and Excel. This provides a seamless process for teams within production, marketing, merchandising, supply chain and more to leverage NielsenIQ market data and insights to improve and optimize business operations.
Available Data
Available NielsenIQ data varies according to your data license with NielsenIQ. Retail measurement data includes, but is not limited to:
Sales:
- Percentage lift in dollars or units
- Incremental dollars or units
Distribution
- Velocity measures such as sales per million ACV
- Dollars Per Total Distribution Points
Pricing
- Any Display Unit Price
- Any Price Decrease Base Unit Price
Promotion
- Percentage of dollars sold on any promotion
- Percentage of dollars sold on price decrease
Share
- Dollar Share
- Dollar Share of Category, Segment and Context
NIELSENIQ is registered trademark and trademark of The Nielsen Company (US), LLC. Used with permission.
Crisp Tools and Features
Get more from your data with these handy dashboard features:
Automatic reports
Crisp automatically ingests new NielsenIQ Retail data reports when they’re available, saving you valuable time
Consolidate
Centralize retail data from different portals in one place
Consolidate NielsenIQ Retail data with other retail accounts
Crisp also aggregates data from retailer and distributor portals such as:
How to export NielsenIQ data with Crisp
Crisp’s NielsenIQ data integration is simple and secure
Add Connector
Once you’ve purchased Crisp, add the NielsenIQ data connector inside the Crisp platform
Verify the connection
Crisp tests the connection with NielsenIQ to make sure everything’s working correctly
Select the data destination
Crisp can load the data automatically into the analytics tool of your choice
Enjoy your data
Crisp will export historical data and automate future reports
Case Studies
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The Honey Pot
By using Crisp’s platform and Promomash’s promotion planning features, The Honey Pot is able to accurately forecast demand and reveal sales opportunities.
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Illy
Illy uses Crisp’s real-time dashboards to review stock on a day-to-day basis and ensure that there’s always plenty of product to meet their targets.
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PANOS
Crisp’s real-time business dashboards give the PANOS team real-time answers in a matter of minutes.
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Aura Bora
With Crisp’s Unified Distributor dashboard, sparkling water brand Aura Bora was able to save tens of thousands of dollars by avoiding stock-outs.
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SunButter
With the help of Crisp’s void detection feature, SunButter can reduce out-of-stocks and continue to grow amidst supply chain challenges.
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Mid-Day Squares
With Crisp, Mid-Day Squares’ success is anything but bite-sized. Mid-Day Squares uses Crisp’s customized dashboards to maximize every retail opportunity.