Latest News and Updates

In the months leading up to the recent UN Food Systems Summit and COP26 UN climate talks in Glasgow, numerous leading CPG brands such as Unilever, Pepsi and General Mills, in addition to retailers such as Target announced plans to hit net-zero emissions by 2050 or sooner. It’s a good start, and we understandably can’t expect food systems… Read more »

Are Traasdahl asks what can food manufacturers and retailers do to mitigate the crisis today while future-proofing against similar shocks? Create supply chain transparency, agility, and resilience through data-driven programmatic commerce. Read more »

The food supply chain, like many others, was constructed to be “efficient, lean, and low cost,” says Barry Bradley, global supply chain lead with Crisp, which provides retail analytics software for food suppliers. Then the pandemic hit, restaurants closed, and almost everyone was cooking and eating at home. Click here to read the full article… Read more »

The 5Ps of marketing have changed dramatically. Are Traasdahl from Crisp, shares tips on how brands can gain a competitive advantage in the omnichannel marketing space. Read the full article here. Read more »

Are Traasdahl fro Crisp breaks down the 5Ps of Marketing through the lens of programmatic commerce here. Read more »

The company turned to Crisp to focus its distribution growth on areas where the product performs best. Full story here. Read more »

When introducing a brand new product to the market, you need to know your customer and the numbers inside and out. We sat down with SkinTe’s Head of Sales and Marketing, C.J. Roberts, to talk about growth, partnerships, and how he uses data to make big decisions here in Retail Merchandiser. Read more »

One surprising outcome of the pandemic was the success of challenger brands — the emerging companies that question the status quo, create new categories and innovate in unexpected ways. But, it can be hard to compete when you’re new to the market, especially in the world of retail. As retail shifts to post-pandemic times, here… Read more »

Agile Businesses: Are Traasdahl of Crisp On How Businesses Pivot and Stay Relevant in The Face of Disruptive Technologies here in Authority Magazine. Read more »

Crisp Product Manager Jordon White featured on The Supply Chain Buzz podcast here. Read more »