You bring the goods.
We'll bring the insights.
We know a great product is just the first step to a great retail business — and once that product ships to stores, it’s hard to know what happens next. Crisp is the eyes and ears for your retail business, offering insights to help your busy team keep sales growing and everything else on track.
Pulling reports getting stale? We've got you.
Crisp automatically pulls together all of your latest retail, distributor, and syndicated data in one place — saving CPG brands an average 16 hours per week. View up to two years of data in Crisp’s easy-to-use dashboards or piped automatically into Excel, Tableau, or your BI tool of choice.
Easily view sales trends, find velocity hotspots, and identify opportunities to expand distribution with Crisp’s easy-to-use, interactive dashboards. Quickly drill down by product, banner, or location and export charts and store lists to follow up with brokers and wow retail buyers.
Case Study
RxSugar keeps its supply chain sweet with Crisp
Healthy demand, but limited supply
RxSugar CEO Steve Hanley is on a mission to end sugar. After discovering that sugar is added to 80% of all food and beverage products, he had an idea: if he could replace every gram of regular sugar with a healthy alternative, it would truly change the world. Steve found that alternative in the form of allulose, a natural, plant-based sweetener with 90% fewer calories and minimal glycemic impact. Fast forward two years, and RxSugar’s line of keto and paleo-friendly sugars and syrups are now available in over 12,000 stores, 30+ e-commerce retailers, QVC, and more.
Demand was high for the great-tasting sugar alternative, but the real challenge was to source the allulose, which is only produced by a small number of manufacturers. Addressing supply chain constraints required careful planning as RxSugar brought on new stores every day. Steve wanted to bring all of his retail data under one roof, but struggled to get reports out of vendor portals from distributors and retailers. As Steve says, “I needed to go from a sea of information to information I could see.” That’s when he heard about Crisp.
Using data to deliver the goods
Steve remembers that Crisp “had him at hello”: the ability to automatically view aggregated data across distribution channels was exactly what he was looking for. Steve now opens up Crisp daily for insights to feed his business’ rapid expansion: “Every day I click on Crisp and all the information I need is there. It’s refreshed, it has a myriad of tools to drill into the data, and I can get an instant read into overall performance,” he says.
With updated top-line sales data, Steve’s team can accurately gauge demand to inform production and ordering of raw materials. As a result, RxSugar has gone from next-day ordering to 12 week lead times on materials and packaging. To help their omnichannel strategy succeed, Steve and his team check Crisp to monitor sales, distribution, inventory, and voids across retail locations. Steve sums it up: “Once you’re on Crisp, there’s no way you want to leave it. It’s lifeblood at this point for a business.”
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The intimacy of insight provided by Crisp is vital to optimize our omnichannel strategy. We’re now in a position to forecast and be way ahead with our supply chain.
Steve HanleyCEO / Founder
Keep every shelf stable.
Void Alerts
Chargebacks
Trade Spend
Inventory
At-Risk Stores
Crisp uses advanced analytics and machine learning to find those hard-to-see insights that make all the difference in retail. Crisp dashboards make it easy to detect voids, manage chargebacks, evaluate trade spend, track aging inventory, and find at-risk store locations. With Crisp, you’ll never miss a beat on need-to-know events in your retail business.
Get Data Ready today.
At Crisp, we allow CPG brands and retailers to stay ahead of the game. Whether it’s rapidly-evolving consumer behavior, identifying potential supply chain disruptions, or tracking inventory and product performance – we have everything you need to get you Data Ready.