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Crisp - Programmatic Commerce for the CPG Industry
  • Products
    • Data Platform Automate the flow of data from retailers and distributors into your tool of choice
      • Platform Overview
      • Data Integrations
      • Data Destinations
    • Data Applications Leverage daily, actionable insights to grow your business
      • Retail Analytics
      • AI Blueprints
    • EDI Services Streamline your supply chain with end-to-end EDI integration
      • Overview EDI Integration
      • Crisp EDI Portal
      • Compliance
    • Platform Overview

      Create a single source of truth for your retail data

    • Data Integrations

      Crisp integrates, structures and delivers your retail data seamlessly

    • Data Destinations

      Integrate retail data into the applications you rely on today

    Security

    Learn about our SOC 2-audited security protocol

    Learn more

    • Retail Analytics

      Turn raw retail data into actionable insights with Crisp's fast, flexible analytics suite.

    • AI Blueprints

      Accelerate insights with AI-ready Jupyter Notebooks designed to simplify advanced retail analytics for data scientists.

    Security

    Learn about our SOC 2-audited security protocol

    Learn more

    • Overview EDI Integration

      Automate supply chain operations from sales to accounting

    • Crisp EDI Portal

      Monitor EDI transactions with an easy-to-use, cloud-based interface

    • Compliance

      Connect seamlessly with EDI trading partners

    Security

    Learn about our SOC 2-audited security protocol

    Learn more

  • For Brands
    • ROI Use Cases Learn how daily data helps CPGs keep shelves stocked and sales growing
      • The Power of Data
      • Reduce Waste
      • Reduce Out-of-Stocks
      • Plan and Forecast
      • Grow Sales
    • By Department See how Crisp gives teams across CPG the insights they need, whenever they need it
      • Sales
      • Supply Chain
      • Analytics and Data Science
      • Finance
      • IT & Engineering
    • The Power of Data

      Give teams across your CPG a single source of truth

    • Reduce Waste

      Keep track of aging inventory to reduce waste and avoid penalties

    • Reduce Out-of-Stocks

      Keep an eye on every store and DC to meet demand

    • Plan and Forecast

      Access harmonized data across retailers to align teams and forecast with confidence

    • Grow Sales

      Find opportunities to expand and create a winning sales story

    J.M. Smucker - Case Study

    J.M. Smucker leads Target’s pet aisle growth with real-time intelligence.

    J.M. Smucker Pet

    • Sales

      Leverage daily insights to find new opportunities, manage execution, and wow buyers

    • Supply Chain

      Track real-time inventory across the supply chain to stay lean while always being on time and in full

    • Analytics and Data Science

      Avoid downloading and consolidating data so you can focus on value-added insights

    • Finance

      Get the latest retail revenue and cost figures are when and where you need them

    • IT & Engineering

      Rely on an automated data pipeline to give teams the retail data they need in the tools they use today

    J.M. Smucker - Case Study

    J.M. Smucker leads Target’s pet aisle growth with real-time intelligence.

    J.M. Smucker Pet

  • For Retailers
    • ROI Use Case Seamlessly share data with suppliers to grow revenue and improve performance
      • High Margin Data Revenue
      • Improved Supplier Performance
      • Leverage Existing Infrastructure
    • High Margin Data Revenue

      Easily share and monetize data that drives supplier value

    • Improved Supplier Performance

      Empower suppliers with actionable insights to grow their business (and yours)

    • Leverage Existing Infrastructure

      Complement your current systems by integrating data directly into the tools brands rely on most

    Retail partnerships

    UNFI has partnered with Crisp to offer UNFI Insights, a powerful data platform helping suppliers leverage actionable data to grow their business

    Learn more

  • For Brokers
    • Brokers and Agencies With WinRep by Crisp, sales agencies get instant insights to drive performance and manage commissions.
      • Automatic POS & PO data ingestion
      • Analytics to sell smarter
      • Simplified commission tracking
    • Automatic POS & PO data ingestion

      Harmonized, cleansed, and insight-ready

    • Analytics to sell smarter

      The solution to Monday morning data recaps

    • Simplified commission tracking

      Minimize discrepancies and get paid in full, faster

    Uncover how CPG sales agencies and brokers gain real-time insights to improve efficiency, sharpen strategy, and ensure accurate commission payments—all in one platform.

    Read More

  • Resources
    • Resources Learn how you can use retail data to unlock real business results
      • Blog
      • Webinars & White papers
      • Learning Center
      • Support
      • Case Studies
    • Blog

      Get CPG industry insights and data best practices

    • Webinars & White papers

      Dive deep into CPG and retail data topics

    • Learning Center

      Learn all about leveraging data for CPG success

    • Support

      Need help? Contact our team

    • Case Studies

      See how leading brands leverage Crisp for actionable insights for real business results

    Featured resource

    How to spot voids and take action

    Learn more

  • Company
    • Company Crisp and our partners are working together to power a more efficient, sustainable supply chain with better data.
      • About
      • Partners
      • Mission
      • Press
      • Careers
      • Contact us
      • Culture
    • About

      Crisp's Collaborative Commerce platform connects data across the retail industry

    • Partners

      Crisp's partners offer powerful CPG solutions backed by real-time data

    • Mission

      We're here to reduce waste in the global supply chain

    • Press

      Find us in the news

    • Careers

      Ready to join us? Check out open positions

    • Contact us

      Get in touch with our team

    • Culture

      Our remote team tackles complex global challenges (and has fun doing it)

    About Crisp

    Crisp empowers brands, distributors and retailers with real-time, actionable insights to keep shelves stocked, reduce waste, and skyrocket profitability

    Learn more

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Learning Center

  • Data Intelligence
  • Retailer Guides
  • Sales & Merchandising
  • Operations & Supply Chain
  • Marketing, Finance, and more
How challenger brands can win the market
Read More
Product cannibalization in retail
Read More
POS Data Analysis for CPGs
Read More
CPG Data Analytics – everything you need to know (and why)
Read More
How to take charge of chargebacks
Read More
How to use data for effective retail marketing
Read More
How to pull a product
Read More

Get insights from your retail data

Crisp connects, normalizes, and analyzes disparate retail data sources, providing CPG brands with up-to-date, actionable insights to grow their business.

See How Crisp Works
  • Solutions for managing omnichannel retail
  • Mastering your retail supply chain
  • What is a semantic layer?
  • Retail point-of-sale (POS) vs syndicated data for CPGs
  • How to move from direct-to-consumer (D2C) to retail
  • Master Data Management (MDM) for CPGs
  • The 7 hidden costs of in-house data automation
  • About EDI mapping: an overview for CPG suppliers
  • Integrating EDI with your WMS or 3PL provider
  • 5 API Pitfalls & How To Avoid Them
  • Do You Still Need EDI?
  • EDI pitfalls
  • Lifecycle of an Order – Order Management
  • What is an EDI Kilo-Character?
  • How to become a Target supplier
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